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Customer Retention Strategies for Truck Dealers that Work
Bringing new customers through your doors is exciting, but keeping existing ones is what sustains your dealership. Research from Harvard Business...
3 Min Read•Oct 3•CDK Global Heavy Truck

Strategies for Truck Dealers Serving Regional Transportation Companies
For many fleets, crisscrossing state lines has become standard practice as they balance profitability with customer demands. Expanding into multiple...
3 Min Read•Sep 26•CDK Global Heavy Truck

How Preventative Maintenance Programs Benefit Truck Dealers and Customers
Maintenance contracts can give your customers peace of mind and boost your Service department’s revenue. No matter how well-made a truck...
3 Min Read•Sep 18•CDK Global Heavy Truck

Flat Rate Versus Hourly: Which Is Right for Your Truck Dealership?
Every heavy truck dealership must determine how it wants to approach labor costs in its Service Department. Flat rate and...
3 Min Read•Sep 5•CDK Global Heavy Truck

4 Strategies for Improving Truck Dealership Profitability
Staying profitable is essential for your heavy truck dealership's survival. However, maintaining that profitability can be elusive, since new truck sales depend...
4 Min Read•Aug 28•CDK Global Heavy Truck

Beyond the Truck Sale: Selling Other Dealership Services
Franchised truck dealers sold 482,274 medium- and heavy-duty trucks in 2024, with sales totaling more than $130 billion, according to...
3 Min Read•Aug 15•CDK Global Heavy Truck

How Truck Dealers Can Meet Rising Customer Expectations
Today’s customers expect a wealth of data-backed insights, including vehicle history, performance metrics and maintenance records. This presents both a...
3 Min Read•Aug 8•CDK Global Heavy Truck

Setting Sales KPIs for Your Truck Dealership
There's an old adage: If you don’t measure it, you can’t improve it. It’s a long-held belief in business that...
4 Min Read•Jul 25•CDK Global Heavy Truck

Why Truck Dealers Need Cloud-Based Phone Systems
The commercial truck market is already showing signs of pressure with total sales dropping 6.5% year over year through the...
4 Min Read•Jul 17•CDK Global Heavy Truck

Fleet Leasing vs. Buying vs. Renting: A Quick Comparison
Every time a fleet needs to replace an asset or expand due to demand, it faces a key decision on...
4 Min Read•Jul 11•CDK Global Heavy Truck

Meeting the Needs of the "New" Truck Buyer
A dealership’s customer base likely spans several generations. While "traditional" baby boomer customers still represent nearly 20% of commercial truck...
3 Min Read•Jul 2•CDK Global Heavy Truck

How Dealers Can Survive Trucking Industry Tariffs
In today's global economy, even trucks assembled in American plants often rely on parts sourced from outside the country, and...
3 Min Read•Jun 24•CDK Global Heavy Truck