All Insights

Customer Retention Strategies for Truck Dealers that Work.

Customer Retention Strategies for Truck Dealers that Work

Bringing new customers through your doors is exciting, but keeping existing ones is what sustains your dealership. Research from Harvard Business...
3 Min ReadOct 3CDK Global Heavy Truck
Strategies for Truck Dealers Serving Regional Transportation Companies.

Strategies for Truck Dealers Serving Regional Transportation Companies

For many fleets, crisscrossing state lines has become standard practice as they balance profitability with customer demands. Expanding into multiple...
3 Min ReadSep 26CDK Global Heavy Truck
How Preventative Maintenance Programs Benefit Truck Dealers and Customers.

How Preventative Maintenance Programs Benefit Truck Dealers and Customers

Maintenance contracts can give your customers peace of mind and boost your Service department’s revenue. No matter how well-made a truck...
3 Min ReadSep 18CDK Global Heavy Truck
Flat Rate Versus Hourly. Which Is Right for Your Truck Dealership?

Flat Rate Versus Hourly: Which Is Right for Your Truck Dealership?

Every heavy truck dealership must determine how it wants to approach labor costs in its Service Department. Flat rate and...
3 Min ReadSep 5CDK Global Heavy Truck
Four Strategies for Improving Truck Dealership Profitability.

4 Strategies for Improving Truck Dealership Profitability

Staying profitable is essential for your heavy truck dealership's survival. However, maintaining that profitability can be elusive, since new truck sales depend...
4 Min ReadAug 28CDK Global Heavy Truck
Beyond the Truck Sale. Selling Other Dealership Services.

Beyond the Truck Sale: Selling Other Dealership Services

Franchised truck dealers sold 482,274 medium- and heavy-duty trucks in 2024, with sales totaling more than $130 billion, according to...
3 Min ReadAug 15CDK Global Heavy Truck
How Truck Dealers Can Meet Rising Customer Expectations.

How Truck Dealers Can Meet Rising Customer Expectations

Today’s customers expect a wealth of data-backed insights, including vehicle history, performance metrics and maintenance records. This presents both a...
3 Min ReadAug 8CDK Global Heavy Truck
Setting Sales K P I for Your Truck Dealership.

Setting Sales KPIs for Your Truck Dealership

There's an old adage: If you don’t measure it, you can’t improve it. It’s a long-held belief in business that...
4 Min ReadJul 25CDK Global Heavy Truck
Why Truck Dealers Need Cloud Based Phone Systems.

Why Truck Dealers Need Cloud-Based Phone Systems

The commercial truck market is already showing signs of pressure with total sales dropping 6.5% year over year through the...
4 Min ReadJul 17CDK Global Heavy Truck
Fleet Leasing versus Buying versus Renting. A Quick Comparison.

Fleet Leasing vs. Buying vs. Renting: A Quick Comparison

Every time a fleet needs to replace an asset or expand due to demand, it faces a key decision on...
4 Min ReadJul 11CDK Global Heavy Truck
Meeting the Needs of the New Truck Buyer.

Meeting the Needs of the "New" Truck Buyer

A dealership’s customer base likely spans several generations. While "traditional" baby boomer customers still represent nearly 20% of commercial truck...
3 Min ReadJul 2CDK Global Heavy Truck
How Dealers Can Survive Trucking Industry Tariffs.

How Dealers Can Survive Trucking Industry Tariffs

In today's global economy, even trucks assembled in American plants often rely on parts sourced from outside the country, and...
3 Min ReadJun 24CDK Global Heavy Truck